{"id":233377,"date":"2020-10-03T22:54:11","date_gmt":"2020-10-03T22:54:11","guid":{"rendered":"https:\/\/whatifmediagroup.com\/?p=233377"},"modified":"2021-03-02T15:14:34","modified_gmt":"2021-03-02T15:14:34","slug":"times-union-parents-spend-more-on-electronics-desks-as-prep-for-remote-learning","status":"publish","type":"post","link":"https:\/\/whatifmediagroup.com\/times-union-parents-spend-more-on-electronics-desks-as-prep-for-remote-learning\/","title":{"rendered":"TIMES UNION: PARENTS SPEND MORE ON ELECTRONICS, DESKS AS PREP FOR REMOTE LEARNING"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221; background_enable_color=&#8221;off&#8221; background_image=&#8221;https:\/\/whatifmediagroup.com\/wp-content\/uploads\/2021\/02\/remote_learning_header.jpg&#8221; module_alignment=&#8221;center&#8221; height=&#8221;400px&#8221;][et_pb_row _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;rgba(37,37,37,0.4)&#8221; custom_margin=&#8221;50px||50px||false|false&#8221; custom_padding=&#8221;50px|0px|50px|0px|true|false&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_post_title meta=&#8221;off&#8221; featured_image=&#8221;off&#8221; _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;|||on|||||&#8221; title_text_align=&#8221;center&#8221; title_text_color=&#8221;#FFFFFF&#8221; title_font_size=&#8221;50px&#8221; title_text_align_tablet=&#8221;&#8221; title_text_align_phone=&#8221;&#8221; title_text_align_last_edited=&#8221;on|desktop&#8221; title_font_size_tablet=&#8221;&#8221; title_font_size_phone=&#8221;30px&#8221; title_font_size_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221;][\/et_pb_post_title][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; custom_padding=&#8221;|100px||100px|false|false&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; sticky_enabled=&#8221;0&#8243; custom_padding_phone=&#8221;|0px||0px|false|false&#8221;][et_pb_row _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221; background_enable_color=&#8221;off&#8221; custom_padding=&#8221;26px|30px|26px|30px|true|&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221;][et_pb_post_title title=&#8221;off&#8221; author=&#8221;off&#8221; categories=&#8221;off&#8221; comments=&#8221;off&#8221; featured_image=&#8221;off&#8221; _builder_version=&#8221;4.9.0&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;][\/et_pb_post_title][et_pb_text _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221;]<\/p>\n<div class=\"row sqs-row\" id=\"yui_3_17_2_1_1612823495569_124\">\n<div class=\"col sqs-col-5 span-5\">\n<div class=\"sqs-block html-block sqs-block-html\" data-block-type=\"2\" id=\"block-a2e7939ac7c2aba54f24\">\n<div class=\"sqs-block-content\">\n<p class=\"\">An article published recently in <strong>The Times Union<\/strong>: \u201c<a href=\"https:\/\/www.timesunion.com\/business\/article\/Parents-spend-more-on-electronics-and-desks-in-15532427.php\" target=\"_blank\" rel=\"noopener\">Parents spend more on electronics, desks as prep for remote learning<\/a>\u201d, noted that parents have adjusted their back-to-school shopping as a result of the pandemic.<\/p>\n<p class=\"\">Citing trends from a study <strong>What If Media Group<\/strong> reported in a recent blog: \u201c<a href=\"https:\/\/www.whatifmediagroup.com\/new-blog\/2020\/8\/31\/5-back-to-school-shopping-trends-making-the-grade-during-the-pandemic\" target=\"_blank\" rel=\"noopener\">5 Back-to-School Shopping Trends Making The Grade During the Pandemic<\/a>\u201d,<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sqs-block html-block sqs-block-html\" data-block-type=\"2\" id=\"block-yui_3_17_2_1_1599171267915_41512\">\n<div class=\"sqs-block-content\">\n<p class=\"\">along with surveys from <strong>The National Retail Federation <\/strong>and input from <strong>Staples U.S. Retail<\/strong>, the article delved into parents whose children were going back to a classroom, as well as those getting their kids set up for success for home learning.<\/p>\n<p class=\"\"><strong>Some highlights from the story:<\/strong><\/p>\n<ul data-rte-list=\"default\">\n<li>\n<p class=\"\">Parents are still spending during this strange back-to-school season, but they&#8217;re buying laptops, computer accessories, internet hot spots, and desks in preparation for learning at home.<\/p>\n<\/li>\n<li>\n<p class=\"\">Whiteboards, noise-canceling headphones, blue-light-blocking glasses, and even used cars so older students can avoid buses are some of the more unusual items on this year\u2019s list.<\/p>\n<\/li>\n<li>\n<p class=\"\">Despite millions of students staying home to learn, spending on school supplies is at a record high, according to the National Retail Federation\u2019s survey.<\/p>\n<\/li>\n<li>\n<p class=\"\"><strong>What If Media Group<\/strong>, a performance marketing company, found a similar\u00a0<a href=\"https:\/\/www.whatifmediagroup.com\/new-blog\/2020\/8\/31\/5-back-to-school-shopping-trends-making-the-grade-during-the-pandemic\" target=\"_blank\" rel=\"noopener\">trend<\/a>: 64 percent of parents are spending the same or more on supplies this year.<\/p>\n<\/li>\n<\/ul>\n<p class=\"\">The full article can be found <a href=\"https:\/\/www.timesunion.com\/business\/article\/Parents-spend-more-on-electronics-and-desks-in-15532427.php\" target=\"_blank\" rel=\"noopener\">here<\/a>.<\/p>\n<p class=\"\"><strong>About What If Media Group<\/strong><\/p>\n<p class=\"\">Founded in 2012, <strong>What If Media Group<\/strong> is an award-winning performance marketing company that enables the world\u2019s leading brands to acquire valuable new customers at scale. By leveraging data-driven engagement and re-engagement strategies across multiple proprietary marketing channels and sophisticated targeting technology, and utilizing insights based on millions of consumer ad interactions each day, <strong>What If Media Group<\/strong> delivers the most cost-effective and highest performing marketing campaigns for its clients. Headquartered in Fort Lee, New Jersey, <strong>WhatIf<\/strong> is a recipient of Crain\u2019s 2019 Fast 50 and is a member of the Inc 5000 list of the fastest-growing private companies in America.<\/p>\n<\/div>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>An article published recently in The Times Union: \u201cParents spend more on electronics, desks as prep for remote learning\u201d, noted that parents have adjusted their back-to-school shopping as a result of the pandemic. Citing trends from a study What If Media Group reported in a recent blog: \u201c5 Back-to-School Shopping Trends Making The Grade During [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":233378,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[13,11],"tags":[],"_links":{"self":[{"href":"https:\/\/whatifmediagroup.com\/wp-json\/wp\/v2\/posts\/233377"}],"collection":[{"href":"https:\/\/whatifmediagroup.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/whatifmediagroup.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/whatifmediagroup.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/whatifmediagroup.com\/wp-json\/wp\/v2\/comments?post=233377"}],"version-history":[{"count":5,"href":"https:\/\/whatifmediagroup.com\/wp-json\/wp\/v2\/posts\/233377\/revisions"}],"predecessor-version":[{"id":234621,"href":"https:\/\/whatifmediagroup.com\/wp-json\/wp\/v2\/posts\/233377\/revisions\/234621"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/whatifmediagroup.com\/wp-json\/wp\/v2\/media\/233378"}],"wp:attachment":[{"href":"https:\/\/whatifmediagroup.com\/wp-json\/wp\/v2\/media?parent=233377"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/whatifmediagroup.com\/wp-json\/wp\/v2\/categories?post=233377"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/whatifmediagroup.com\/wp-json\/wp\/v2\/tags?post=233377"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}